Shopify Review 2025|What Is Shopify & Why It’s the Best Choice for Beginners to Build an Online Store

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Intro (SEO-optimized lead)

Thinking about starting your own online store, but not sure which platform to choose?
Shopify is one of the most trusted and widely used ecommerce platforms in the world — and for good reason.
With over a million merchants across 175+ countries, Shopify offers an intuitive interface, powerful sales tools, and a flexible pricing model for beginners and pros alike.

In this article, we’ll break down everything you need to know about Shopify in 2025 — from features and pricing to comparisons with rivals like BASE and STORES.
By the end, you’ll know whether Shopify is the right fit for your ecommerce journey — and how to get started with a free trial.


What Is Shopify?

Shopify is a cloud-based ecommerce platform that allows anyone — even with zero technical skills — to create, manage, and grow a full-featured online store.

Whether you’re selling physical products, digital downloads, or even subscriptions, Shopify makes it incredibly easy to build a modern, high-converting store with drag-and-drop tools and built-in payment, shipping, inventory, and marketing features.


5 Reasons Why Shopify Is Trusted Worldwide

  1. No coding required – Launch a store in 1 day with user-friendly UI
  2. Packed with sales tools – SEO, abandoned cart recovery, Instagram integration, and more
  3. Beautiful, customizable design – Make your brand stand out with high-quality templates
  4. Built for global sales – Multilingual, multicurrency, and international shipping supported
  5. Mobile app available – Run your store anywhere with full mobile control

Shopify Pricing Plans (2025)

PlanMonthly FeeBest for
Starter~$5Selling via social media links
Basic$33Full-featured online store
Shopify (Grow)$92Growing businesses with staff
Advanced$399Large stores with advanced analytics
Plus$2,000+Enterprise-level ecommerce

Recommended: Basic Plan for Beginners
The Basic plan includes everything a first-time seller needs — a professional online store, integrated payments, mobile-friendly themes, 24/7 support, and more. You can upgrade anytime as your business grows.


Who Should Use Shopify?

Shopify is perfect for anyone who’s serious about building a scalable, brand-driven online business.

Whether you’re:

  • An independent creator launching your first product line
  • A small business owner looking to expand beyond physical retail
  • A D2C startup focused on branding and growth
  • A content creator monetizing through merchandise
  • Or someone who wants to sell internationally from day one

Shopify provides the tools and flexibility to grow with you. If you care about how your brand looks and performs, Shopify is the best platform to invest in.


Shopify vs BASE & STORES|Which Should You Choose?

PlatformMonthly FeeTransaction FeesDesign FreedomExpandabilityGlobal Support
BASEFree~6.6%LimitedBasicNo
STORESFree~~5%ModerateModeratePartial
ShopifyFrom $33~2.9–3.4%HighExcellentFull

BASE and STORES are great for testing the waters with low risk, offering simplicity and no upfront cost.
Shopify, on the other hand, is the better long-term choice for those who plan to grow, scale, and optimize their business. Its global capabilities, huge app ecosystem, and advanced sales tools make it ideal for ambitious creators and business owners.

In short:

  • Want to try selling online easily? → BASE or STORES
  • Want to build a serious, brand-driven business? → Shopify

Frequently Asked Questions

Q: Is Shopify available in English and Japanese?
A: Yes. Shopify supports multiple languages including full Japanese UI and support.

Q: Is it beginner-friendly?
A: Very. No coding needed, with plenty of guides, videos, and live chat support available.

Q: Can I change my plan later?
A: Yes. You can upgrade or downgrade your plan anytime as your needs change.


Final Thoughts: Why Shopify Is Worth It

Shopify isn’t just another ecommerce tool — it’s a complete platform built to help your business succeed.
From a quick launch to long-term growth, Shopify offers unmatched flexibility, global reach, and brand-building potential.

If you want to do more than just “list products” — if you want to create a real business with a brand that people remember — Shopify is the platform to do it.

Start with a 3-day free trial, explore the features, and see for yourself why millions trust Shopify.
Your brand deserves a powerful, beautiful home.
Let Shopify help you build it.

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Author of this article

CEO of OurTime Inc. / Born in 1992 / Originally from Nagoya, Aichi Prefecture
Graduated from the Department of Mechanical Engineering, Ritsumeikan University.
Founded the fitness media platform Cool Fitness Japan while still in university, which later inspired the launch of OurTime Inc. in July 2021.

Hobbies include weight training, reading, golf, sauna, cuddling cats, and taking morning walks.

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